In a strategic move to compete with Google Maps, Apple has launched its Maps service on the web in a public beta as of Wednesday. This new feature allows users to access Apple Maps directly through a browser, eliminating the need for an iPhone, iPad, or Mac. This expansion marks a significant shift for Apple Maps, which previously was available only on Apple devices, leveraging its integration within the Apple ecosystem.
With this web launch, Apple aims to broaden the reach of its Maps service beyond its own hardware. Users can now enjoy functionalities such as driving and walking directions, exploring local places with detailed information including photos, hours, ratings, and reviews, and even ordering food directly from the Maps place card. Additionally, curated Guides will help users discover dining, shopping, and exploration options in cities worldwide.
Since its debut in 2012, Apple Maps faced initial criticism for its accuracy and user experience. However, the service has undergone considerable improvements over the years, adding features akin to those offered by Google Maps. Notable additions include the Flyover feature, which provides a 3D view of landmarks, and offline map support introduced with iOS 17.
The web version of Apple Maps currently supports English and is compatible with Safari and Chrome on Mac and iPad, as well as Chrome and Edge on Windows PCs. Apple has announced plans to expand language and browser support in the future.
In preparation for the upcoming Summer Olympics in Paris, scheduled from July 26 to August 11, Apple has also updated Maps with enhanced details such as road markings, trees, and public transit routes. The update includes custom-designed 3D landmarks including the Eiffel Tower, Notre Dame, and the Arc de Triomphe, aiming to provide a richer user experience for those exploring the city.
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